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Mark EganTRAINING

AI and media skills for the AI age

Make AI work for your team.

Practical, tailored training that helps your people use AI well, and the media skills that keep them trusted: smartphone video, storytelling and social media. Delivered live by Mark Egan, a former BBC journalist with twenty years of broadcasting and training experience.

Two professionals working through a task together on a laptop
AI and media skills. Delivered live.

Trusted by teams whose job is accuracy

  • BBC
  • Sky
  • Meta
  • World Health Organization
  • European Parliament
  • EBU
  • SVT
  • University of Cambridge
  • Prime Minister’s Office Finland
  • Immediate

Start with the work. Then choose the tools.

The most useful place to start is a task you recognise: something repetitive, time-consuming or difficult to do consistently. From there, explore where AI can help, what information it needs and where your judgement still matters.

  • 01What do you repeat every week?
  • 02What information does the task depend on?
  • 03What would a useful result look like?
A team talking through ideas around a laptop in a bright meeting room

Where to start

Three ways in.

AI training

From applying AI to everyday work to building useful agents, shaped around your team’s real tasks.

Explore AI training

Media skills

Smartphone video, storytelling and presenting, and social media strategy: the skills that keep your people trusted.

Explore media skills

Mark as a speaker

Keynotes, conference talks and moderated sessions, virtually from his studio or in the room.

Book Mark to speak
Mark Egan smiling in his video studio

Your trainer

Meet Mark Egan.

Mark Egan is a former BBC journalist and presenter. For twenty years he has trained broadcasters and teams, at RTÉ, DW, the EBU and Swedish Television among others, and for the past seven years he has been training people to use AI well.

His clients range from the University of Cambridge to the Prime Minister’s Office of Finland. He brings a journalist’s eye for accuracy and a trainer’s focus on what your team can actually do differently on Monday morning.

About Mark Egan

What would you like AI to help you do?

Tell Mark about your work, your team and the tasks you would like to improve.

Start the conversation